Collagen, creatine, and greens — AI visibility patterns
Data-backed patterns for how supplement subcategories show up in ChatGPT, Claude, Perplexity, and Gemini answers.
Within supplements, prompt intent clusters behave differently. TopMention's panel spans best-of, comparison, and problem/solution asks across collagen, creatine, greens, electrolytes, and more.
Patterns by cluster
Greens / daily drinks
Brand entities with strong review and podcast citation footprints tend to dominate. Technical readiness alone rarely beats citation gravity here.
Creatine / performance
Spec-table content and clear dosage answers help. Brands that bury facts in lifestyle copy lose to clearer competitors.
Collagen
Shoppers ask about dissolve quality, sourcing, and taste — citable FAQs and Product schema with attributes help Shopping + answer visibility.
Use the index
See current standings on the supplements leaderboard and individual brand pages under /detailed/{domain}.
Monthly drop
We refresh this category as a Supplements AI Visibility Index — methodology stays fixed so month-over-month movement is meaningful.