Transparent Labs
transparentlabs.com
Visibility score
Blended SoV
Prompts mentioned
Share of voice by model
openai
perplexity
Top competitors in AI answers
| Brand | SoV |
|---|---|
| Nature Made | 15% |
| Garden of Life | 15% |
| NOW Foods | 15% |
| Vital Proteins | 15% |
| Optimum Nutrition | 15% |
Technical AI readiness
AI bots can fetch pages content_direct_answer content_faq_section content_spec_table feed_brand_coverage feed_gtin_coverage feed_price_availability feed_products_json llms.txt present AI crawlers in robots.txt schema_breadcrumb FAQPage schema Organization schema Product schema
Top issues to fix
Add GTIN/barcode values to product variants. GTINs are required for most AI shopping placements (ChatGPT Shopping, Google Shopping graph).
Fix Product JSON-LD on product pages: include name, description, image, sku, GTIN, brand, offers.price, offers.availability, aggregateRating and review. This is the primary structured signal AI shopping surfaces read.
Rewrite product page openings to answer 'what is this and who is it for' in the first paragraph — models quote pages that answer questions directly.
Methodology
Measured via ChatGPT, Claude, Perplexity and Gemini APIs with live web retrieval, fixed weekly prompt panel. API answers approximate but do not perfectly mirror every consumer chat UI.
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