Outdoor Voices
outdoorvoices.com
Visibility score
Blended SoV
Prompts mentioned
Share of voice by model
openai
perplexity
Top competitors in AI answers
| Brand | SoV |
|---|---|
| Everlane | 33% |
| Madewell | 28% |
| Nike | 28% |
| Uniqlo | 22% |
| Adidas | 22% |
Technical AI readiness
AI crawlers in robots.txt AI bots can fetch pages llms.txt present Organization schema Product schema content_direct_answer content_spec_table content_faq_section FAQPage schema schema_breadcrumb feed_products_json
Top issues to fix
Fix Product JSON-LD on product pages: include name, description, image, sku, GTIN, brand, offers.price, offers.availability, aggregateRating and review. This is the primary structured signal AI shopping surfaces read.
Update robots.txt to allow AI crawlers (GPTBot, OAI-SearchBot, ClaudeBot, PerplexityBot, Google-Extended). Blocked crawlers cannot read your store, so AI assistants can't recommend it.
Your /products.json feed is not accessible. Keep the storefront API feed public — shopping surfaces and crawlers use it to read your catalog.
Methodology
Measured via ChatGPT, Perplexity and Gemini APIs with live web retrieval (Claude is included on the paid report). Fixed prompt panel. API answers approximate but do not perfectly mirror every consumer chat UI.
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